Branding & Logo Design Bootcamp

Go from designer to brand strategist. Master the art of building unforgettable brand identities in just 8 weeks.

Duration: 8 Weeks Format: Cohort-Based + Live Sessions Outcome: Full Brand Case Study
Reserve Your Spot

More Than Just a Logo Course

Key Aspect A Typical Perandrixomelra Bootcamp A Typical Logo Course
Focus
Building Strategic Brands

Beyond aesthetics, we instill strategic thinking.

 Making Logos

Often limited to software tool proficiency.
Curriculum
Strategy, Design, & Business Acumen

Comprehensive learning from concept to client.

 Vector Tool Tutorials

Primarily focuses on software functions.
Final Project
Complete Brand Guidelines Document

A real-world asset for your portfolio.

 A Few Logo Concepts

Often lacks broader application.
Outcome
A Client-Ready Service Offering

Empowerment to launch or elevate your services.

 A New Skill

Adds to your toolset, but not necessarily your offering.

Your 8-Week Transformation

Dive deep into client questionnaires, conduct competitive analysis, and define core brand attributes. This foundational stage sets the strategic roadmap for an impactful brand identity.

Translate strategic insights into visual concepts through moodboarding, extensive sketching, and developing initial logo concepts. Explore various directions for client review.

Refine and vectorize the chosen logo concept in Adobe Illustrator. Define complementary typography, establish a compelling color palette, and design supportive graphic elements.

Apply the brand identity to realistic mockups across various touchpoints. Compile all elements into a comprehensive brand guidelines book and prepare for a professional client presentation.

Your Capstone Project: A Full Brand Build

Experience designing a complete brand identity from brief to guidelines. Here's a glimpse into the depth of your final project:

Project brief and mood board for a fictional coffee company 'Terra Nova'
Section 1: The Brief. For our capstone, you'll tackle a real-world scenario: crafting the identity for 'Terra Nova', an artisanal coffee company dedicated to sustainable sourcing.
Terra Nova coffee logo explorations and final selection
Section 2: The Logo. From initial sketches capturing the essence of growth and discovery to the detailed vector construction of the final mark, every decision is strategically informed and meticulously executed.
Terra Nova brand identity color palette, typography, and graphic elements
Section 3: The Identity. Define the complete visual language: a rich, earthy color palette, elegant typography, and custom graphic elements that encapsulate Terra Nova's commitment to quality and nature.
Mockups of Terra Nova brand applied to coffee bags, website, and social media
Section 4: The Application. See how your brand comes alive across diverse touchpoints – from bespoke coffee packaging and a user-friendly website to engaging social media campaigns, ensuring a cohesive brand experience.

Led by an Award-Winning Brand Strategist

Professional headshot of Elena Vaskova

Elena Vaskova, Principal Brand Designer

Elena has led branding projects for over 50 startups and established companies, with her work featured in Communication Arts and Brand New. She brings a practical, business-focused approach to creative work, ensuring you gain skills that translate directly into market value.

Industry Expert Brand Strategist

Join the Next Cohort

Next Cohort Starts: October 15, 2024

Only 8 spots left! Don't miss your chance.

Our cohort model ensures personalized attention and a strong peer network. This intensive experience is designed for serious designers ready to elevate their craft and career prospects.

Reserve Your Spot Now - $1999